Heather Ledeboer is living a life inspired by her dedication to her children.
The 28-year-old mom of two, started out with humble beginnings as a child in a cozy log cabin, built by her lumberjack father, tucked ten miles outside of a small mining town on a dirt logging road. This little home, although full of love, had no electricity and an outhouse as a bathroom! Now Ledeboer is the web-savvy, electricity dependant mama behind a thriving Web site, Mom4Life.com. Mom 4 Life is Ledeboer’s brainchild that developed after discovering that the big box stores don’t carry everything a new mom needs, opened in October 2003. Ledeboer started off with a 1-item inventory – the New Native Baby Carrier – that fit in a cubbyhole of her desk. Fast forward three and a half years later and Mom 4 Life has hundreds of products for moms, babies and kids listed on the business’ own Web site, tens of thousands of monthly Web site visitors and a loyal customer base.
Her business lets the energetic mom fulfill her original goal – to stay home and spend quality time with her children while helping support her family financially. Entrepreneur’s StartUp magazine recently featured Ledeboer, and in less than a two-week time span near Mother’s Day, Ledeboer managed to fit in two television features – including a live program. Her business savvy has landed her a plethora of Web site coverage and awards, including the coveted Diaper Pin customer’s choice seal of approval and being named Entrepreneur Mom of the Month for May by MommysCompany.com.
And these products are all either mom made or invented by more than 250 moms. Though initially Ledeboer was interested in finding unique products to offer moms, Mom 4 Life has now evolved into an avenue to support other moms and their creativity.
"Not only does Mom 4 Life benefit my family both financially and in my being able to stay home with my children, but it also benefits dozens of other moms and their families," Ledeboer said.
Ledeboer also is a firm believer in the value of businesses giving back to the community. Mom 4 Life donates 10 percent of its profits to the Open Arms Pregnancy Center. And when Ledeboer recently found herself with hundreds and hundreds of soon-to-be expired pregnancy tests, she donated them to the local pregnancy crisis centers. Additionally, she has traveled to every continent, excluding Australia and Antarctica, and most of the trips were for missionary work.
Ledeboer is passionate about helping other moms – whether the moms whose products she sells, the moms who shop at Mom 4 Life or the moms in need who her donations and time benefit.
"After all, if we are all moms for life, shouldn't we stick together?" Ledeboer said.